Amazon has just launched a new store full of stuff costing no more than $20. It’s the tech behemoth’s way of taking on the likes of Chinese retailers Temu and Shein, whose own bargains are becoming increasingly popular with online shoppers in the U.S ...

Amazon is making a strategic move into the ultra-low-cost space as holiday spending kicks into high gear. But price isn't the only reason why US shoppers are addicted to Temu.